How to Upload Video Clip to Facebook

25 May Simple Tips For Uploading Video To Facebook (And Why Yous Should Consider It!)

With more than 1 billion video views on Facebook each solar day, Facebook is at present bookkeeping for 60% of all global video shares, with direct video uploads on the social network recently overtaking Youtube for the first time. Contempo research as well shows that video uploads on your Facebook page are more than twice as constructive as a photograph post.

Yep, if you're looking to promote your business through video, uploading video to Facebook should exist well and truly on your radar – and better still, at that place are lots of dissimilar means you tin share video with your customers and target audience via your Facebook Folio.

So where practice you start? If you just want to share a video y'all already have uploaded on Youtube or another video sharing service, all you need to exercise is paste the video'due south URL in the status box, and a video player volition announced.

But if yous'd like to have advantage of Facebook's autoplay capabilities, you may be best to upload video straight to Facebook. Sure, it'southward a niggling extra attempt and many decrease the full views your video attains on other services like Youtube. Still many of our clients have been noting up to 30% increase in organic video views on Facebook past uploading directly to the service every bit opposed to but sharing a link from elsewhere – potentially giving your message a wider achieve.

Uploading Video To Facebook:

1. Click Photo/Video at the summit of your Page's News Feed or Timeline
2. Click Upload Photo/Video and choose a video file from your computer
3. Click Mail

Your video will demand to procedure before others can run into it on Facebook. When information technology'south prepare to view, you'll get a notification. Go to the video and click Edit to add together a video championship, description tag friends, add a location, choose a thumbnail and more. To spotter pace-by-step instructions, watch the video beneath.

Format For Success

The easiest way to optimize the quality of your videos is to upload Hd video.
If you're exporting your video from editing software (ex: Concluding Cut Pro, Avid, iMovie) information technology'due south recommend to employ these custom settings:
• H.264 video with AAC sound in MOV or MP4 format
• An aspect ratio no larger than 1280px broad and divisible past 16px
• A frame rate at, or beneath, 30fps
• Stereo audio with a sample charge per unit of 44,100hz

TIP: Make your video a feature video past clicking the 'Videos' tab, selecting the video y'all would like, and clicking 'Feature This Video'. The featured video you chose volition become a prominent feature on your page. It will be placed above your 'About' section, and is a great way to engage with the people viewing your page.

Add A Phone call To Action

If you lot're posting a video equally a Page, you can include a link at the end of the video along with a text button that suggests the viewer click to view the link. This is known as a call to action. To add a call to activity to your Folio's video:
1. Click Photograph/Video at the top of your Folio's Timeline and upload a video
2. Click Add a Call to Action beneath the video
three. Click No Button and cull the text you'd like to announced at the cease of your video
iv. Add together the web destination where you lot'd like to transport people who accept viewed your video
v. You can also create a headline and describe the link if yous'd like to add more details

Consider Advertising To Reach An Even Wider Audience

If you'd like to take advantage of Facebook's targeted advertising capabilities to get your video to an audience beyond your existing Page following, perhaps experimenting with paid video views is for y'all.

From your Page, click the arrow in the top-right corner and choose Create Adverts. And then select Get Video Views to start.
• Set your targeting, budget and schedule. Select the interests, behaviours, location, age and gender of the audience you want to reach. Then set your upkeep and schedule.
• Choose your video. Upload a new video or use 1 from your library and select a thumbnail image.
• Add text. Write a clear and uncomplicated message that encourages your audience to view your video.
It's worth noting that like all forms of advertising, information technology pays to think carefully about parameters similar daily upkeep and ways of measuring ROI before you unleash your video ad campaign to ensure you're getting results that justify whatever outlay.

Having trouble? Have Facebook success stories to share? Tell the states via the comment section below.

This instructional video series was filmed and edited by Soul Arch Media'southward Gold Declension Video Production team. Call Soul Arch Media today on 07 55595551 or visit https://www.soularchmedia.com

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